#46: How To Use Direct Mail To Find Qualified Sellers with Kathy Kennebrook

podcast Mar 18, 2020

If you have heard me say it once, you have heard me say it a million times: Direct Mail works every time it has been tried. But it only works if you know how to get to the right person. On today's call, Kathy Kennebrook shows us how she got involved with helping real estate investors reach out to the only party you need to know about - The Owners!

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How To Use Direct Mail To Find Qualified Sellers with Kathy Kennebrook

Kathy Kennebrook worked in the banking industry for 20 years before discovering the world of real estate and eventually purchasing 100’s of properties without any of her money through the use of direct mail. Today, she helps real estate investors find qualified buyers through direct mail marketing. 

In this episode we cover:

  • Why you need to target a specific seller & how to do it
  • Why most direct mail campaigns don't work 
  • The specific requirements you need before beginning your campaign 
  • How often to do residual mailings 
  • How Kathy is able to target Spanish speakers 
  • Why you need your leads to go out as quickly as possible

Connect with Kathy: 

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